Innovative design solutions that tackle complex technology challenges head-on

About

About me

I'm deeply rooted in design, technology and strategy

My years of industry experience and disciplined approach guarantee superior design solutions

Get to know me better!

I’m Jonathan Orlando, a Senior Digital Product Design Specialist with extensive experience in UX/UI consulting and design leadership for international IT firms.

I have worked as a Senior UX/UI Design Consultant and Lead Designer for companies like Accenture Mexico (North America Division) and Alithya Canada Inc, contributing to high-impact projects across North America.

Throughout my career, I have collaborated with major clients, including Caterpillar US, where I played a key role in the Unified Global Digital Experience, a B2B platform connecting suppliers. My performance and measurable improvements in the project led to a promotion to Lead UX/UI Specialist in 2021-2022.

I also worked with Videotron Canada, a leading telecom provider in Quebec, in a French-speaking UX/UI Specialist role, 2023-2025.

Additionally, I have helped startups streamline digital product processes and develop comprehensive Design Systems, such as my work with Sniffspot App, an Airbnb-like platform for dog-friendly spaces in the US.

My academic background includes a Master’s Degree in Design, (MDes) (Graphic Design) from Universidad Autónoma de Nuevo León, Mexico along with specialized studies in Interaction Design at Universidad Complutense de Madrid, Spain.

My passion for UX/UI extends beyond industry work— I have been a Professor and Academic Mentor since 2021, teaching at top tech academies like Coderhouse (LATAM’s largest online IT academy) and CareerFoundry (a global leader in UX/UI education).

Always seeking to growth

🌍 Since 2022, I have been based in Montreal, Canada, working in multicultural teams across diverse industries. 🗣 I am fluent in Spanish, English, and French, which has allowed me to take on international roles in UX/UI design.

Currently, I am working on my first self-published book:

📖 “Fundamentals on Graphic User Interface Elements”, an academic guide for beginners in Human-Computer Interaction (HCI).

Making the complex, simple, through innovation

As an experienced Senior Digital Product Designer and UX/UI Consultant, I believe that the key to a successful solution lies in deeply understanding the project’s needs, strategically planning the outcomes, and ensuring continuous refinement.

Let's work together

Approach

Empowering your digital capabilities and stand out from the crowd

My well-tested strategic approach will help you enable your potential

01

Mobilize

Create a shared understanding of the problem. Identify stakeholders and collect client data. Define roles and project governance.

02

Empathize

Frame or reframe the problem by understanding the goal, the scope and the context of the challenge. Spend time with users to find out underlying motivations and needs.

03

Define

Synthesize data to identify new opportunities: articulate expected outcomes through definition techniques.

04

Execute

Shape a prioritized visual solution based on the added value and complexity of development.

05

Validate

Test the solution, assets the results, files the data and learns from feedback.

06

Iterate

Iterate and move on.

My favorite quotes

I draw inspiration from those who redefine their field.

“Simplicity is about subtracting the obvious, and adding the meaningful.”

― John Maeda, PhD

The Laws of Simplicity

01

“Simplification is as much in the mind as it is in the device.”

― Donald A. Norman

Living with complexity

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Clients

I’ve had the privilege of working with diverse clients, delivering results both within organizations and as an independent consultant.

I've collaborated with some great people over the years

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